Alert licensing · Tipsters & influencers
We built a bot that finds football player-market pricing errors across three major bookmakers. You bring an audience willing to pay for the tips. We split what they pay you — no licence fee, ever.
Now onboarding a small founding-partner cohort.
Illustrative animation: the scanner compares bookmaker prices against fair prices and sends an alert when the gap is big enough to be an overlay.
01The name
In betting, an overlay is a price that’s better than it should be: the bookmaker’s odds imply a worse chance of something happening than the real chance.
That gap between the price on offer and the fair price is the edge. Our bot’s job is to find those gaps in football player markets — and The Overlay Network exists to license them out.
The real chance is higher than the price suggests. That gap is the edge.
Value on the price+25%
02How it works
It watches football player markets at bet365, William Hill and Betfair and flags prices that sit above fair value.
The alert lands in your server, under your own branding, as soon as the bot finds it.
You set the price and keep the relationship. Your audience subscribes to you, not to us.
We share what your community pays you. There’s no licence fee on top.
03What’s included
Overlay AlertsBOTToday at 14:32
Overlay found
Arsenal v Chelsea — Sat 15:00
Anytime Goalscorer · B. Saka
Delivered straight into your own Discord, under your own branding, as the bot finds them.
We connect the alerts to your server and configure the channels. No technical work on your end.
Material for introducing the service to a new audience: what overlays are and how the alerts work.
The bot keeps improving after you sign, and those improvements reach your community automatically.
Your members’ questions about the alerts come to us, not you. You keep the relationship; we answer the technical bits.
04Commercials
We only make money when you do. If the alerts don’t earn your community anything, they don’t earn us anything either — which is the point.
05Track record
The bot is running live right now, across bet365, William Hill and Betfair.
We’re not going to hand you a stats graphic before there’s a real sample size behind it — that’s not how we’d want to be sold to either. Founding partners get the actual numbers directly, as they come in, plus first access to whatever we build next.
06FAQ
Something we haven’t covered? Make an enquiry
No. There’s no licence fee — we work on a revenue share of what your community pays you.
It’s a fair worry: send the same alert to too many people and the price moves. That’s why capacity is capped per bookmaker pool, rather than selling the same edge to everyone.
Start with a short trial. There’s no minimum commitment, so if it doesn’t suit your audience, you walk away.
We do. Anything about the alerts themselves — how to read one, why a price moved — comes to our support channel. You stay the face of your community; we handle the technical questions behind it.
Football first, because that’s where the bot runs today. Partners get first access to whatever we add next.
07Enquiries
Tell us a little about your tipping service or audience, and we’ll take it from there.
We reply by email
We’ll get back to you at the address you give us.
Intro call
A short conversation about your audience, and any questions you have.
Short trial
Try the alerts with your community. No minimum commitment.
Setup and launch
We connect the alerts to your server and configure the channels.
Prefer email? hello@theoverlaynetwork.com